It’s the time of year when summer internship and job applications are top of mind, which means potential employers are calling your references, either before or after your interviews. My older son, Nick, mentioned this week that he was calling undergraduate references right now as he sorts through the applicants for a summer field tech to help with his lab’s work. After talking to him, I realized this is an area where college students could use some practical advice.
This week I received yet another completely generic, one-line “I’d like to connect with you on LinkedIn” invitation from someone I didn’t know, whose job title is “student at XYZ University.” I admit, I am sometimes uncertain about the invites I get. Not because I am old and forgetful, but because I’ve been working since I was 16—I’ve met a lot of people in my life, from many different circles, and sometimes it’s hard to place them out of context. (And I started my career long before LI was invented, so there are people who suddenly join who knew me quite well years ago.) Giving everyone the benefit of the doubt, when I’m not sure I go check out the profiles of the unknown message senders on LinkedIn. This week’s uninitiated user profile has no photo, and relatively little info, given they are young and with little experience. They aren’t in a field that relates to what I do nor is their school one I have any strong personal connection to (there are two business school scholarships there in my dad’s name, but my last name is different, so I’m dismissing that as the reason.) I’m not accepting the invite and I’ll nicely mark the invite reason as “I don’t know Person X” (the other option is to mark it as spam). If you get too many declines for this reason LinkedIn can restrict or even terminate your account. This is not a happy outcome for this student (who by the way sealed their amateur status by having only 20 connections).
First of all, have a real profile, including a photo, when you are connecting with anyone. Start off by connecting to your classmates, professors, parents, friends’ parents. Try getting to 50 connections. Send invites after you’ve had a successful meeting or email exchange with someone new. If you’ve had only a brief conversation at a large gathering, follow up with an email or coffee invite, not a LI invite. Once you’ve actually met, then follow up with an invite. Give yourself time to get back to your office or the equivalent—at least an hour. Invites sent on your phone from the car five minutes after the meeting are a exclusive hallmark of overly enthusiastic teenagers. Cute, possibly accepted, but not as a peer.